According to recent research from Pew Research Center as 2020 commences about one-in-five U.S. adults (21%) report they regularly wear a smart watch or wearable fitness tracker. Based on a survey six months earlier in June, the implications are significant for clinical research sponsors and investigators. The era of the digitally enabled, patient-centric decentralized clinical study is here as the technology, infrastructure and culture will now facilitate such practice. Can sponsors morph fast enough to capitalize on this golden opportunity?
According to the Pew Research Center survey conducted June 3-17, 2019, the digital economy isn’t necessarily the same across demographic groups. For example, Americans with higher incomes ($75K or over) report they wear a smart watch or fitness tracker on a regular basis 31% of the time compared with 12% of those with annual household incomes below $30K). Moreover, educational levels follow income patterns as those with college degrees where the devices more than those that do not. Additionally, there are modest differences by gender, race and ethnicity. Women use the devices (25%) more than men (18%). Hispanic adults where fitness trackers more than whites (26% vs. 20%) while black adults come in at 23%
Follow the link to the research results.
An Exciting Time to Transform Clinical Trials
The decentralized clinical trial is here. With huge waves of new smart phone apps, wearables (such as health trackers) and other devices—powered by mobile networks, telemedicine platforms, cloud computing and Big Data not to mention hundreds of new AI apps the decade of 2020 and beyond will be a digitally-driven transformative experience for sponsors, investigators (and coordinators) and patients. Get your devices ready.